COUNTRY MUSIC HITMAKER RAY FULCHER'S MUSIC VIDEO FOR "GIRL IN IT" IS AVAILABLE NOW

Ray from filming of his music video

Tour stops

​Unassuming circumstances are often the birthplace of priceless memories, and sometimes a simple act of kindness can be life-changing. The music video for country music hitmaker Ray Fulcher's "Girl in It" takes a deeper look into some everyday occurrences and premiered on PEOPLE.com yesterday (7/8.)
 
“Fulcher is now increasingly looking like country music's next solo hitmaker, courtesy of his genuine delivery on songs such as his current single ‘Girl In It.’” - PEOPLE


Directed by Dylan Rucker, the music video for "Girl in It" adds to the lyrical story, whirling through the phases of love and loss, so much so, it almost acts as another verse.
 
"Being on set for the 'Girl in It' video, it was awesome seeing the vision come to life," said Fulcher. "We had the script for the video, and I imagined it in my head, but getting there and seeing what the team came up with was beyond my wildest dreams. The song is a story in itself, but the video takes it to the next level; it's like a whole new story, almost a fourth verse for the song."
 
In a serendipitous twist of fate, another story was hidden on set that day, one even Ray was surprised to discover. The gentleman acting alongside Fulcher in the video is also a songwriter, not only that, a Hall of Famer. When Fulcher said to Jerry Foster, "I've got some learning to do from you, sir." Foster kindly shook his hand and replied, "Ah, man. You're fine like you are."
 
PEOPLE.com premiered Ray Fulcher's "Girl in It" music video and gave readers a behind-the-scenes look straight from the set, here.
 
On June 25th, Fulcher stepped into the circle of the Grand Ole Opry stage for his debut performance and released new music on Black River the same day. All three songs are digitally available here, and "Girl in It" is now playing on top playlists, including Apple's Country in Spatial Audio, and New In Country,  Amazon's Breakthrough Country, Pandora's New Country and New Country Now, and Spotify's Next From Nashville, and RADAR Country.

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Stream and download the new music from Ray Fulcher HERE.
Produced by Jonathan Singleton
1. "Girl in It" - Written by Ray Fulcher, Erik Dylan, and James McNair

2. "Way Out" - Written by Ray Fulcher, Ross Copperman, Andrew DeRoberts, Jon Nite, Taylor Phillips, and Michael Ray
3. "Bucket List Beers" - Written by Ray Fulcher, Luke Combs, Tim Nichols, and Chris Yarber
 
Ray Fulcher delivers songs that distill a slower way of life that's equal parts pride, joy and good clean fun. The euphoria almost rises from the tracks as the words, melodies and darning needle guitars fly by. 
 
As a writer, he understands the sweet spot of life. It's the same joy that marks the songs he's co-written with an old friend named Luke Combs. Eight of those songs ended up on the 2020 CMA Album of the Year What You See Is What You Get. Eight more ended up on This One's for You. Four of those songs – "When It Rains It Pours," "Even Though I'm Leaving," "Lovin' on You" and "Does to Me," featuring their mutual idol and influence Eric Church – went to #1.
 
This fall, Fulcher joins his friend and writing partner Luke Combs on his What You See Is What You Get tour and supports Ashley McBryde on select dates. 
 
For more information on Ray Fulcher's upcoming music, tour dates, merchandise, and more, please visit rayfulchermusic.com and follow him on TikTok.